Quick Wins with AI: 3 Easy, Cost Effective Ways to Adopt (or Try) AI
blog/quick-wins-with-ai-3-easy-cost-effective-ways-to-adopt-or-try-ai
2024-10-17
Adopting artificial intelligence (AI) doesn't have to be an overwhelming, high-cost endeavor.
In fact, many businesses can gain quick wins by utilizing simple, accessible AI tools without heavy investments in infrastructure or time.
3 Practical, Cost Effective Ways to Leverage AI
1. Improved Insights from Analytics
AI analytics tools like Tableau (paid) and Power BI (paid) automatically process complex data, highlighting trends and generating insights that might otherwise go unnoticed.
Free tools like Google Analytics 4 offer powerful data tracking for web traffic, and ChatGPT and other generative AI tools can assist with data analytics at no cost, though they may have usage limits.
For example, ChatGPT can help interpret data patterns, summarize reports, and suggest optimizations, and is an AI accessible to businesses of all sizes.
It’s worth noting that the free version has a limited capacity for “smarter” responses, meaning that it can help with complex prompts only for a limited amount of times within a day.
Quick Win: AI handles complex data analysis, letting you make faster, data-driven decisions with minimally spent time and cost.
See More: How AI is Shaping the Future of Manufacturing and Distribution
2. Faster Content Creation
Content is very much a necessity for many marketing departments, but since it’s often time-consuming, AI tools could make the process faster and more precise.
Generative AI platforms like Grammarly (free/paid) handle spelling, grammar, and style checks.
AI-powered features in video editing software like Descript (paid) and CapCut (free/paid) allow users to auto-generate subtitles by detecting speech, quickly cut filler words, and fine-tune video content.
For blog posts and emails, tools like Jasper (paid) can help generate text, while free options like Copy.ai assist with brainstorming ideas or crafting content.
These tools can help businesses produce polished content more efficiently.
Quick Win: Save time and boost content output by letting AI handle the bulk of your writing tasks.
See More: 3 Predictions for AI in 2025
3. Optimized Marketing Campaigns with AI-Driven Targeting
AI tools in platforms like Google Ads and Facebook Ads (both paid) can help enhance marketing campaigns by analyzing customer behavior in real-time and optimizing targeting and bidding strategies.
Generative AI tools can help brainstorm effective ad copy, headlines, and keyword strategies, offering a cost-effective way to enhance marketing efforts.
These AI-driven marketing tools could improve engagement by personalizing ads for specific audience segments, potentially leading to higher conversions.
Quick Win: Paid AI tools could improve ad performance, while free tools like ChatGPT may assist with generating impactful ad copy and ideas.
See More: 4 Ways AI Makes Onboarding Better
Final Thoughts
AI doesn't have to be complex or expensive to deliver real benefits to your business.
By leveraging easy-to-implement, cost-effective tools, you can experience the capabilities of AI without massive upfront investment.
And this way, you can experience the benefits of AI fast.
